Hi, I'm Mor
I'm a product designer based in Israel. I help teams find direction, bridge opposing viewpoints, and create user-centered experiences that are as seamless as they are strategic.

I've been an information systems engineer since 2006, and a product designer since 2016. I've worked with dozens of customers on complex systems, turning wishes, opinions and half-formed ideas into focused, user-friendly products.
Today I help teams of every size, from startups to enterprise, find a clear direction and turn it into products that deliver results.
I help teams filter out the noise and refocus on what matters: the user and the business goal. Turning complex ideas into strategic UX, I keep our direction sharp, steady, and focused on real outcomes.
When discussions misalign, I spot where communication breaks down and translate opposing viewpoints into a shared understanding.
After many years in design and research, I can instinctively tell what's confusing and what a good flow looks like (but I still do the research and check 🙂).
I ensure every voice in the room is heard. When the team shares ownership of a design, implementation goes smoothly and the project actually succeeds.




When I'm not designing, I'm probably out walking the lady of the house, stopping to say hello to the cats we meet along the way.
I love being in nature and exploring new cities, taking in how people live somewhere completely different from home.
Back home, I do crafts, design crochet patterns, and illustrate (more on that to come!)
I've always loved art, keeping my hands busy and creating. Becoming a product designer was the next natural step, and I'm excited by what we can create together. Drop me a line :)
I bring clarity to products and alignment to teams, so you can move faster and see real results. Let's work together.
Share what you're working on, and let's tackle it together.